AEO and GEO pricing: what the budget should cover
Neaptide · September 7, 2026 · 7 min read · Updated: October 7, 2026
GEO and AEO budgets using Neaptide’s current fees: our audit of 12 pages, three-month calculations, deliverables and additional costs.
On this page
Neaptide’s published fees show how a monthly price becomes an initial project budget. GEO Core costs $1,650–2,475 a month; its three-month minimum means $4,950–7,425 before tax and agreed extras. The initial audit is included. Below we examine the deliverables behind that fee and the costs to clarify separately.
Separate the cost categories
Keep setup, recurring work and external costs apart. Setup establishes the baseline, the questions and the first change plan. Monthly work covers the edits themselves, fact checking, implementation support and repeat observations. External costs are the agreed tools and other paid resources.
Show internal contributions alongside the invoice: who supplies facts, who approves service details, who publishes releases. Staff time may not create a new payment, but it limits how much can be delivered. An expert who is available only once a month shapes the content plan.
Our study: published fees, terms and deliverables
On October 4, 2026, we saved 12 live Neaptide pages: GEO and SEO in six languages. We compared three paid plan prices on each page with their Offer markup: 36 of 36 matched. All six plans also had matching numeric prices across languages. We checked the term, audit inclusion and extras on the English pages. This is a study of our own published offers; it does not measure the market, delivery costs or actual client spending.
GEO Core includes 3–5 new or updated pages and 4–8 hours of technical work per month. Growth includes 6–8 pages and 10–16 hours. Core’s monitoring plan is 30–50 questions × 3 surfaces × 2 runs × 2 monthly measurement rounds = 360–600 planned responses. Growth plans 720–1,200. These are planned checks, not a promise of that many available responses or citations.
| Plan | Published fee | Initial period | Period total |
|---|---|---|---|
| GEO Audit | $825–1,650 one-off | One-off | $825–1,650 |
| GEO Core | $1,650–2,475 / month | 3 months | $4,950–7,425 |
| GEO Growth | $2,475–3,300 / month | 3 months | $7,425–9,900 |
Core: 3 × $1,650–2,475 = $4,950–7,425. Growth: 3 × $2,475–3,300 = $7,425–9,900. The standalone $825–1,650 GEO Audit covers 30–60 questions, three surfaces, two runs, 20–50 pages and a 90-day roadmap; implementation is excluded. When choosing an ongoing plan, do not add the audit fee again.
These ranges cover one English-language website targeting the US. Our delivery tools are included; a dedicated client subscription, additional languages and work beyond the agreed scope are priced separately. Your team’s time for interviews, fact checking and approvals is also outside these monetary totals. Confirm the published terms in the proposal for your project.
What changes the budget
- Languages and markets: translation is not enough. Each market needs research into local customer questions, service terms and sources.
- Content readiness: substantiated case studies and clear terms cut the fact gathering. Where evidence is missing, budget expert and writer time.
- Publishing workflow: an editor may publish directly, or a developer and release process may be required.
- Measurement coverage: more questions, systems and repeats mean more checking and analysis. They do not automatically make the report more valuable.
- External work: interviews, original research and placements need explicit scope and approval when included.
Avoid counting SEO, AEO and GEO work twice
Compare the actual tasks in each proposal. If your SEO team already checks whether search engines can access the site, edits the content and verifies facts, the AEO/GEO quote should identify what extra work is needed. The same page edit should not be charged for again under a different service name.
Google requires no special markup or additional files for AI Overviews and AI Mode. An “AI package” label does not justify a surcharge on its own.
Reduce the first stage sensibly
Choose one service group and a limited set of buyer questions. Keep the baseline measurement, the implementation and a follow-up check, so that the stage is complete in itself. Monitoring with no capacity to make changes is a research assignment. It will not improve the website.
Avoid setting a growth target before you have initial measurements. Agree first on when it would make sense to expand: the planned changes have been published, measurements can be repeated, approvals arrive on time and the findings point to useful next steps.
Questions before accepting a price
- What deliverables are included in setup and each month?
- Who writes, checks facts, implements and publishes?
- Which expenses and taxes are included or separate?
- How are hour overruns or scope changes approved?
- What do we retain: content, changes, measurement data, instructions and access?
To discuss a budget with Neaptide, list the services, markets and languages involved and share the material already available. Tell us whether an editor and developer can support the project. We use this to agree the scope and a fee within the published range, or price a larger scope separately.
Compare the total commitment on one worksheet
Use the same cost categories for every proposal: a separately charged audit or setup fee, required monthly payments, committed extras, third-party costs and taxes. Mark unknown fields as unknown. An empty cell must not become zero in the comparison.
| Field | Why it changes the comparison |
|---|---|
| Audit or setup charge | Is it additional, optional or already included in the monthly plan? |
| Monthly fee and required term | Record both; ask whether the fee changes after an initial phase |
| Content allowance | New pages versus updates, research, editing, publishing and revisions |
| Implementation | Who changes the site, included hours and treatment of excess work |
| Outreach and placements | Effort, publication fees and whether delivery is contingent on third parties |
| Tools and taxes | Which recurring bills remain your responsibility? |
| Exit and handover | Notice period, exportable evidence, account ownership and outstanding fees |
Minimum contracted service fees = separately billed mandatory setup + the sum of required monthly fees + mandatory fixed extras. Add known third-party costs and taxes separately. If a required cost is still unknown, label the total incomplete. An optional standalone audit is not automatically added to a plan that already includes its initial audit.
Our October 7 live-page check confirms GEO Core at $1,650–$2,475 per month and Growth at $2,475–$3,300. With the published three-month initial term, the service-fee totals are $4,950–$7,425 and $7,425–$9,900 respectively, excluding taxes and agreed extras. The initial audit is included; adding the standalone audit would double-count that work. These totals are arithmetic from our real offer, not observed client spending.
For Neaptide, the current service page remains the reference for prices and package limits. Record the date when copying a fee into your worksheet and have the exact amount and delivery allowance fixed in the proposal.